Define the business you want
Choose a service, trade and town. ‘Website work for auto repair shops in Brookfield’ gives you a clear starting point. ‘Any small business needing marketing’ doesn’t.
Define fit before collecting names. An independent garage with several services and hidden booking instructions may suit you. A dealership with central marketing may buy differently.
Use this invented example: independent garages around Brookfield that might need website work. Look for sites customers can find but struggle to use. Build tomorrow’s call list.
A suitable garage might have several crews or services but still need clearer appointment instructions. Check what you can see before choosing it. Business size alone doesn’t establish a buying need.
Search like a customer
Search a service and town, trying ‘brake repair’ as well as ‘garage’. Save each search phrase. Check the website serves your area.
Browse map results by hand for shops your web search missed. Follow each website link. Confirm the details on the business’s site.
Birch Auto has clear booking and service pages, so skip it for repairs. Mill Lane Motors appears in a useful search but hides appointment instructions. Check that one further.
Try other local sources
Check directories, chambers and trade associations against each business’s site. Put stale addresses and disconnected numbers aside for research.
Local news may reveal new locations, owners or services. Hiring might mean growth or a replacement. Ask instead of assuming spending power.
Public new business filings can provide names where available. They don’t prove the business is trading or wants help. Find an active site and public business contact.
Ask clients about nearby businesses and suppliers, such as tyre wholesalers or body shops. Request an introduction where appropriate. Use their name as an endorsement only with permission.
Keep a list worth calling
Use one row per business and separate fields. A teammate should be able to sort and check the list quickly.
Business and location
Save the name, main domain, town, trade and service area. Note parent companies and branches. Use consistent domains to avoid duplicate leads.
Source and date checked
Save the source, relevant search phrase, date and page showing the problem. A teammate should be able to repeat your check.
Contact route and person
Save public business phone numbers, emails and their sources. Add names and roles once checked. Label unknown owners and guessed addresses clearly.
Fit and finding
Save one observed problem, why it matters and what’s uncertain. Mark the lead ready, research or reject, with a reason. ‘Appointment instructions on another page’ is more useful than ‘needs marketing’.
Owner and next action
Save the assigned person, last contact, outcome and next date. Keep do not contact status, requested pauses and preferred contact methods visible.
Check the route to contact
Look at the first phone screen, services and booking or call route. Find a useful change you can explain respectfully.
Mill Lane’s inspection page appears in a useful search but hides booking instructions elsewhere. Save your steps. You haven’t seen its traffic, missed calls or appointment records.
Reject closed shops, franchises that can’t buy locally and businesses outside your area. Put uncertain sites into research. One failed load isn’t enough for a confident claim.
Narrow research with a scan
Attunr searches a service and town through Brave. Each website gets a weighted grade. A visibility score reflects appearances across those searches.
Results are a limited web sample, without map positions or every business. Speed measures homepage server response; mobile checks the viewport setting. Open promising sites on a phone too.
Read the market scan details. The example points towards Mill Lane. Use grades to choose sites, then call about checked findings.
Find the right contact
Start with contact and team pages. A service manager may handle booking issues. Save the name’s source or label the general inbox.
Ask the front desk who handles websites or appointments. Explain your finding. That helps them direct you.
The Chrome extension captures business details and checks existing records before adding leads. It needs readable content and your confirmation.
Eligible paid accounts can request lists by trade and town, with size or website-gap preferences. Allowance and lead room apply; delivered leads enter your account. Check each business without assuming size or delivery time.
Save the page where you found a name or contact route. If you know only a role, address that role honestly. A checked general inbox is more useful than an invented owner.
Start a checked shortlist
The free plan includes one market scan a month. No card needed. Start with a trade and town you understand.
Build a manageable daily list
- 01
Prepare a small batch
Try ten checked businesses for a day’s outreach. Adjust this planning choice to your workload. Leave time to read findings and save outcomes.
- 02
Call and save the result
Open the supporting page before dialing. Ask whether the issue matters. Record the answer, including callback dates or a clear no.
- 03
Adjust from actual work
Research fewer names if replies or unfinished calls pile up. Add another batch when you have room. Track useful conversations and agreed steps alongside attempts.
Check quality before list size
Scraped lists save copying but don’t establish fit. Check for stale details, duplicate branches and irrelevant trades. A checked finding gives you a useful reason to call.
Prevent duplicate calls
Compare domains and numbers before adding leads. Keep branches separate only when they buy separately. Link related businesses so callers see the relationship.
Assign ready leads to one person. Make handoffs clear and keep the last contact and next action visible.
Keep do not contact records and check new batches against them. Don’t add a declined business again. Recheck older leads as sites, staff and contact details change.
Mill Lane is ready with a checked contact, finding, assigned person and next action. Anything awaiting a check stays in research.
Check phone numbers as well as domains when merging research from different sources. Two trading names may belong to one company. Ask whether branches decide separately before assigning them to different callers.